The Top 77 Mistakes New Bloggers Make
May 9th, 2007 by Joshua Dorkin | Filed under Advertising, Blogging, Blogging Tutorials, Content, ReviewMe, Social Media, Traffic Building.There are tons of new bloggers online every day, and many, if not most of them make similar mistakes starting out. I thought it might be fun to compile a list of some of these. Without further adieu:
The Top 77 Mistakes New Bloggers Make
en Español, en Français
-
Domain & Hosting
- Not hosting their own blog
- Registering a blog name (URL) that has been copyrighted
- Registering a long and difficult to remember domain name
Style, Design, and Basic Blog Ingredients
- Keeping the basic template that came installed on the blog
- Using a black background or one that flashes, blinks, or moves in any other way
- Using background music
- Not updating the blogroll that comes with the blog
- Not using permalinks for their blog posts
- Not protecting their blogs from SPAM comments with easily installed plugins
- Under-utilizing easily installed plugins
- Not including a clear way to contact them
- Not including a basic About the Author page
- Not creating a sitemap for Google and other search engines
Blog Comments
- Keeping the first post & comment that came with the blog
- Forcing guests to register in order to leave comments
- Commenting on other blogs with nothing to say other than “nice post” or some other worthless nonsense
- Commenting on other blogs and
postingspamming their blog’s URL in the post - Not commenting on other blogs enough
- Not thinking through what they comment about on other sites
- Not responding to comments on their blogs
- Asking other bloggers to link to their blog in comments
- Gathering email addresses from people who comment and adding them to email marketing lists without permission (privacy violation)
- Posting affiliate links when making comments on other blogs
Links
- Emailing other bloggers and asking them for links
- Not linking out enough
- Posting incorrect or broken links
- Not using their blog’s trackback capabilities to keep other bloggers in the know
Blog Content
- Creating SPLOGS
- Setting high expectations for your readers and then failing to meet them
- Not learning blogging etiquette or blog culture before starting out
- Not choosing a niche to write about
- Not keeping their blog focused on that niche if and when they do choose one
- Copying the style and substance of other blogs
- Blogging about absolutely nothing
- Not proofreading their posts
- Failing to place themselves and then experiencing blogger burnout
- Stealing blog content
- Blogging about something they know nothing about
- Copying entire blog posts from other sites and thinking a simple link back makes it okay
- Failing to attribute another blog or website that you got an idea from
- Trying to blog as some fake anonymous persona like the kids in Ender’s Game
- Posting uninteresting titles
- Posting huge blocks of text without using headlines, images, etc. to break it up
- Posting at an irregular frequency
- Forgetting that they are writing for an audience, not themselves.
- Writing things in their blogs that may harm them in the future
- Committing libel
- Being unprofessional
- Attacking other bloggers just to get attention
- Sharing company secrets or private information on their blogs
- Giving away too much personal information (potentially dangerous)
- Not having their own voice when writing, instead using bland and dry language.
- Not engaging the reader to participate in the conversation (failing to stimulate comments)
- Blabbing too much without making any relevant points
- Writing about what everyone else is writing about
- Holding blog contests and not coming through on prizes you promised
Blog Promotion & Traffic Building
- Advertising their brand-new site anywhere
- Promoting a site with less than 10 posts
- Using traffic boosters to get traffic
- Using any methods to get un-targeted traffic
- Over-submitting their blogs to social bookmarking sites
- Submitting bad posts to social bookmarking sites
- Under-publicizing their best posts
- Not entering Blog Carnivals to start building traffic
- Not including a link to their blogs in their email and forum signatures
- Not responding to emails or other messages
Blog Monetization
- Worrying about making money with their blog before they even have any quality content
- Placing as many ads from as many ad networks as they can on their sites
- Clicking on their own AdSense Ads
- Allowing just about any site, even unrelated ones, to advertise on their blog
- Writing reviews of other sites through ReviewMe or other services and doing a shit job of it. Reviews can be bad or good, but they should at least be well written (happened to me today . . . argh!)
Feeds
- Under-utilizing their blog’s feed
- Not having a clearly identifiable and highly visible way to subscribe to their feed
- Not using feedburner to optimize, quantify, and publicize their feed
- Using Feedburner chicklet that shows number of subscribers before you’ve got at least 50-100 subscribers
- Posting a partial blog feed instead of the full contents
- Overusing feed advertising
I’ve seen a few other mistake lists out there, but most cover things I’ve mentioned above. Here are a few good ones:
Ten Blogging Mistakes I’ve Made
The Top 10 Design Mistakes
Blogging Mistakes Final List
10 Blogging Mistakes to Avoid
Think I’m missing any important points?
