Gain User Trust with a Privacy Policy on your Website

While continuing to research how to create an ecommerce website, I found a decent article (very basic) about getting started selling online. The first thing mentioned in the piece, a discussion about user privacy, will be the focus of this post.

First, you will need to write a privacy policy that will protect your company and provide your customers with trust in your site. Online buying is based on trust, and customers deserve to know what you plan to do with the data you collect.

This is competely true. I won’t even consider buying from an ecommerce site that doesn’t have a privacy policy. It is just simply unprofessional not to have one in this day and age, and is an essential piece of the puzzle.

Writing Your Privacy Policy

Writing a privacy policy seems like a daunting task, but doesn’t have to be. There are quite a few privacy policy generators that make this tedious task much simpler. The first one I came upon fom WebDevTips looked nice, but was a bit simple. It did not allow users to modify the statement to their needs. That led me to find a generator that I will certainly use when the time comes to launch our ecommerce site. Created by the Direct Marketing Association (the DMA), this Privacy Policy Generator lets you cater this statement to your every need. Just enter your company name and contact information, then use the simple to use check-box questionaire, and you’ve got a personalized privacy policy!