Google AdWords Sets High Opening Bids for Keywords - Why?
19 Sep
Posted by Joshua Dorkin as Google AdWords
I’ve found some excellent keywords to market my various AdWords campaigns to, but now I’m somewhat confused. There are no other sites advertising using these keywords, yet the opening bid set by Google is a minimum of $1.00/click. Is there a reason this premium has been set?
I’ve found this to be the case with at least 10 keywords. (I’m sure there are tons more!) Its funny . . . I thought I was a bigshot finding keywords that no one had advertised with . . . now I know why.
The real question is why is Google doing this?
Recent Entries
- CNN & MSNBC Want to Know about My American Airlines Horror Story
- American Airlines Cancels Thousands of Flights then Hangs Up on Customers Repeatedly
- Caught Up in The Blur of TV and Life? Its Time to Shut Your TV and Smell the Roses . . .
- Launch of First BiggerPockets Promo: How Does a Dick Become Rich?
- A Web-Based Photoshop Alternative - Splashup.com
- 365 Days Left! The End of the Bush Reign is Only a Year Away!!!
- The Server Backup from Hell
- Testing Simple Tags
- Launching a New Social Networking Site for Real Estate - 2.0 Baby!
- Great Video for The Techies Out There
Recent Comments
- paulh: I opened a checking account with
- jackkatewinslet: It is an intresting article and
- Papa Big Mac: I wonder how many people this
- St George Rentals: I think that Bigger Pockets is
- Stiesch: I really think that there is
- Boxing equipment: I would go with Joshua, mandating
- abbey: Those who assume that the "personal"
- windshield las vegas: Cool tool. Im always looking for
- Red Roters: man i hate airlines and flying
- Dubai Web Design, Development: WOW what a long list of
Most Commented
- Boycott Chase Bank and Learn What Not to Do In Customer Service (137)
- CNN & MSNBC Want to Know about My American Airlines Horror Story (114)
- The Top 77 Mistakes New Bloggers Make (110)
- How to Use MyBlogLog to Succesfully Build Massive Blog or Website Traffic (97)
- American Airlines Cancels Thousands of Flights then Hangs Up on Customers Repeatedly (73)
- How to Protect Your Website's Copyright When Someone Steals Your Content (57)
- Launch of First BiggerPockets Promo: How Does a Dick Become Rich? (54)
- 365 Days Left! The End of the Bush Reign is Only a Year Away!!! (50)
- The Proliferation of Blogs About Nothing aka The Vicious Cycle of Blogs About Making Money Online (48)
- Where are All the Free OSCommerce Templates? (45)
3 Responses
Adsense Planet » Google AdWords Sets High Opening Bids for Keywords - Why?
September 19th, 2006 at 9:48 pm
1[…] Original post by TimeForBlogging.com. To read the full article visit: TimeForBlogging.com […]
Terry
December 5th, 2006 at 2:11 pm
2Can anyone give me ideas…
I have been using adwords to promote my online business websites. I almost never see any results. I think the most amount of traffic i have recieved from adwords is 5 unique visitors in a whole month. Is there anyother good ppc options besides google where i will get better exposure of my website.
Elizabeth Adams
June 4th, 2007 at 1:43 pm
3Hello, Terry …
Yes, there *are* other good ppc options. Alan Gardyne of Associate Programs has started a website http://www.payperclicksearchengines.com/ that is worth a look.
Hello, Josh …
About the $1.00 per click minimum bid … Put in $.05 and see what happens. To put it another way, even though they say $1.00, if nobody else is using the term and somebody clicks on your ad, you’ll only get charged $.05 anyway.
I know this because I have two such terms, “reverse-margin marketing” and “surefire success system”.
Also, my take on this is that you should be starting with a bid of $.05 anyway, just to see how things go and where you wind up in the pile and so on.
People think that you’ll only get clicks if your ad is on the first page, but this isn’t true. If you’re patient, you’ll get clicks … just not as many.
However, what I’ve found is, they tend to be more “targeted” … that is, more likely to optin and even buy. If you think about it, this makes sense. Who but the most determined shopper would take the time to check out all the ads! And if your ad is a good one, and your landing page fills the bill and gives the searcher just what s/he wants, then you’re in luck! And for $.05 a click!
Warmest regards …
Elizabeth
RSS feed for comments on this post · TrackBack URI
Leave a reply
Categories
Archives
Links
Meta
Time For Blogging
Editor: Josh Dorkin
I'm the founder of the website BiggerPockets.com, and have been creating websites since the dawn of graphic browsers. The purpose of this blog is to share some things I've learned about the internet and life.
Contact: Email Skype
Subscribe: